About Us

Simpl bars

A MOTHER - DAUGHTER COMPANY

Simpl Bars was created by Catalina and Marta, a mother-daughter team who built the brand with hard work, love, and plenty of laughter along the way.

Made in the foothills of Goleta, California, our bars are inspired by nature, the beauty of California, and a commitment to reducing plastic waste.

Each one reflects a thoughtful approach to both ingredients and ritual—haircare designed to feel simple, intentional, and beautifully effective.

SLOW BEAUTY

Each bar is thoughtfully made with carefully chosen ingredients, designed to support hair health over time rather than offer a quick fix.

Our formulas are concentrated, long-lasting, and plastic free, encouraging a more intentional daily ritual and a less wasteful way of caring for your hair.

SIMPLIFYING ROUTINES

To us, simplifying your routine means starting with formulas that truly support your hair, so you need less to make it look and feel its best. When hair is gently cleansed, properly nourished, and cared for with ingredients that work in harmony with it, it often becomes softer, healthier, and easier to manage on its own.

WHAT BEAUTY MEANS TO US

We believe true beauty begins with embracing what nature gave you. Instead of trying to change your hair, we believe in supporting it with ingredients that nourish, strengthen, and bring out its natural beauty. For us, beauty is about care, balance, and choosing products that work with your hair, not against it.